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Wilshire Homes
The "Built Around You" Campaign was a highly successful branding opportunity for Wilshire Homes. An evolution of this concept was "We Speak Your Language". Piggybacking off of the Built Around You ideas, and putting in directly into the hands of the consumer. This integrated campaign included online banners, full-page newspaper inserts, updated wilshire-homes.com, and a microsite showcasing "Shiela" the first ever virtual home assistant. This campaign was honored by the Builders Awards.
ADDYs Anonymous
Advertising Anonymous is a fellowship of men and women who gather to share tales of their despair and powerlessness over advertising. Our single purpose is to support other advertising addicts in their quest for normalcy. There are no dues or fees. (After selling your soul, what’s left to give?) We are completely dedicated to the people we help. As addicts ourselves, we understand the many highs and lows you experience throughout the year. This year’s Austin ADDYs* will celebrate the work th
Toshiba
Toshiba "By Design" was a campaign concept that ran for 3+ years. Transforming all aspects of their Toshiba Direct tablet sales and unveiling new products under its banner. Executions for this campaign were: print ads, TV spots, toshibadirect.com redesign, rich media banner ads, package design, newsletter templates, and others.
Umbel Premium Promotion
This series of promotions was created to spur the initial purchase of our upsell package, that of signing up for a Premium Activation. Selling specific Premium Activations for holidays, and sports season events like openings and draft days. Each Activation was managed, designed, […]
